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Vol 9, No 2 (2024): Oktober Pengaruh Brand Image terhadap Loyalitas Pelanggan yang Dimediasi oleh Kepuasan Konsumen Produk Luwak White Coffee Mahasiswa/I di Kota Cimahi Abstract  PDF
Lensi Lamuda Prastesiya, Faizal Fardhani Sigarlaki
 
Vol 9, No 1 (2024): April Unveiling Consumer Choices: Navigating Tupperware's Market in Cimahi City - The Dynamic Interplay of Perceived Value, Price, and Brand Image on Repurchase Intentions, Mediated by Customer Satisfaction in the Era of Evolving Trends Abstract  PDF
Nabilla Fawwaz Zain, Hariyadi Triwahyu Putra
 
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